‘Packaging design’ is a blend of science, art and technology of covering any product in such way that it becomes easy to store, distribute, promote and sell them in their niche market. In fact, packaging itself possesses a very broad sense, which involves the entire process of designing, assessment and creation of packages. There was a time, when packaging designs were merely created with the aim of protecting and distributing the product. At present, beside protection and distribution aspects, packaging design is created with a focused mind set which aims at brand awareness as well as brand promotion.
The packaging design must have that uniqueness, that it could certainly grab the eyeballs of the customer. Furthermore, it should be provided with all the required information regarding the product. This ‘packaging design’ is not a very simple task; you can correlate it as web designing activity, because here also, you need to create a design for the product packaging and that too with eye catching looks and easy usability. So, it requires a creative set of mind who understands customer’s need and requirement. In this post, we bring some incredible packaging designs which can be good sources of inspiration for designers.